Audi’s claim to fame is its four wheel drive system, made famous by the conquests of the Audi Quattro rally car in the 1970s. Coincidentally, Audi’s logo is four linking rings (actually a reference to a four way merger that created Audi decades earlier). The voiceover is a biblical quote describing the chariot of God, which, like Audi and like the rings in this video, had wheels within wheels spinning as one.

Rolex's competitors used to be other Swiss watch makers, but these days their market is in the grips of a fever emanating from Cupertino. Part of the problem is that the value proposition of a Rolex is completely different from that of a smart watch, since after all, smart watches are disposable and after a few years, incompatible with the newer software and woefully behind on features. People say technology is "magic" but shouldn't real magic be eternal?

For magicians who use rubber bands as props, Joe Rindfleisch is the master’s master. In addition to his many commercially available effects, Joe discovered a non-toxic compound that can be used to treat rubber bands so they can stretch further without breaking, and do more for magicians. It certainly doesn’t hurt that these bands are also colorful.